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  1. #1
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    M-Sport edition F12/F13 6-Series launched offering unique Sakhir Orange paint and M-Sport package standard- Pointless?

    Here is the 'M-Sport' edition of the new F12/F13 6-Series which serves to further dilute the M brand name. What this 6-Series vehicle edition consists of is a car equipped with the already optional M-Sport package which offers M designed body pieces, 19 inch wheels, black painted calipers, black 'Shadow Line' gloss trim, and LED foglamps. Inside the car gets a bunch of M badges including on the steering wheel and door sills.

    All M-Sport edition models have the choice of unique Sakhir Orange paint. So, basically, this car is just a 6-Series with the M-Sport package standard and a new paint choice. You get all this for the price of $80,625 in the 640i coupe and a whopping $91,925 in the 650i coupe. Considering the 640i starts at $74,900 and the already available M-Sport package is $4,400 there isn't really any advantage to getting the M-Sport Edition other than saying one has the M-Sport Edition.

    Considering BMW Individual will allow for far more unique options and the M-Sport package is already an available option this M-Sport edition seems rather pointless.

    Pictures and press release below.

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    Elegant and athletic design provides a perfect setting for the added functionality and value of the M Sport Edition in the BMW 6 Series.

    Woodcliff Lake, NJ May 16, 2013… Sumptuous flair and alluring athleticism come together in the BMW 6 Series models to invest these premium luxury-class vehicles with hallmark driving fun. The new M Sport edition offers a particularly exclusive opportunity to highlight the dynamic attributes of the BMW 6 Series Coupe, BMW 6 Series Convertible and BMW 6 Series Gran Coupe. With their harmoniously coordinated design details and ultra-high-quality range of features, the BMW 6 Series models in M Sport Edition guise deliver a driving experience that assuages the most discerning requirements while also offering an attractive price advantage.

    The M Sport edition package can be combined with all the models and engine variants of the BMW 6 Series range and will be available from June 2013.

    The M Sport edition models of the BMW 6 Series include the M Sport package, comprising among other features a model-specific M aerodynamics package, 19-inch M light-alloy wheels in double-spoke design, LED foglamps, the BMW Individual High-gloss Shadow Line, black-painted brake callipers and exhaust tail pipes in dark chrome. The exterior specifications are further complemented by Adaptive LED Headlights.


    The characteristic interior design – likewise entirely geared to the active driving experience – features an M leather steering wheel, M door sill finishers and sports seats in Alcantara/leather nappa, coupled with other high-grade applications that add a further boost to driving pleasure and convenience, as well as enhancing the exclusive ambience of the BMW 6 Series. They include the BMW Head-Up Display, the multifunction instrument display, a dashboard covered in exclusive nappa leather, and the Professional Hi-Fi system with 12 speakers in the BMW 6 Series Convertible and 16 in the BMW 6 Series Coupe and BMW 6 Series Gran Coupe. Included in the range of equipment is also the ConnectedDrive Navigation package comprising, among other features, a freestanding 10.2-inch Control Display, voice control, extended hands-free telephone system, BMW ConnectedDrive Services for the use of apps and BMW Online, BMW Concierge Services telephone information service, Remote Services and Real Time Traffic Information. In addition to this, the M Sport edition models of the BMW 6 Series come with Park Distance Control and a rear-view camera, as well as a ski bag for the through-loading facility from the luggage compartment to the rear of the cabin.


    650i and 650 xi M Sport Edition models lnclude Active Driving Assistance / Lane Departure Warning, Active Blind Spot Detection, Side and Top View Cameras and Speed Limit Info.

    All M Sport edition models of the BMW 6 Series also have the option of the Sakhir Orange metallic M paintwork. This colour was previously the preserve of the BMW M6 Coupe, BMW M6 Convertible and BMW M6 Gran Coupe. Another added option available exclusively to the BMW 6 Series M Sport edition models is interior upholstery in BMW Individual leather Merino fine grain Opal white with contrast seams in Sakhir Orange. This is offered in conjunction with the Comfort Seats and serves to accentuate not only the sporty attributes of the relevant model but also its luxurious character.

    The 2014 BMW 640i Coupe M Sport Edition starts at $80,625 the 2014 BMW 640i Convertible M Sport Edition starts at $87,925 and the 2014 BMW 640i Gran Coupe M Sport Edition starts at $83,325.


    The 2014 BMW 650i Coupe M Sport Edition starts at $91,925, the 2014 BMW 650i Convertible M Sport Edition starts at $99,225 and the 2014 BMW 650i Gran Coupe M Sport Edition starts at $94,625.


    All prices include $925 Destination&Handling.

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  2. #2
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    M-Sport does not have aything to do with the M brand, and never had...all the cars in BMW lineup have the option of M-Sport package. This particular offering adds an exclusive optional paint to the M-Sport package, I can't see what is the problem. As far as I know there is some shade of blue on the F30 3-series which is only available with the M-Sport package.

  3. #3
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    Click here to enlarge Originally Posted by cstavaru Click here to enlarge
    M-Sport does not have aything to do with the M brand, and never had...all the cars in BMW lineup have the option of M-Sport package.
    Yes but they are taking real liberty with throwing the M badge around wherever they can just because.

    Click here to enlarge Originally Posted by cstavaru Click here to enlarge
    This particular offering adds an exclusive optional paint to the M-Sport package
    Yay, new paint color. And BMW Individual can't do this?

    Click here to enlarge Originally Posted by cstavaru Click here to enlarge
    I can't see what is the problem.
    It's pointless.

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  4. #4
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    There was the M technic in the 80's and 90's as well with M badges. Nothing new.

  5. #5
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    Click here to enlarge Originally Posted by StinkyM Click here to enlarge
    There was the M technic in the 80's and 90's as well with M badges. Nothing new.
    You really think they aren't whoring it a whole new degree now?

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    Click here to enlarge Originally Posted by Sticky Click here to enlarge
    You really think they aren't whoring it a whole new degree now?
    They are whoring it more I agree. But, let's not be blind to the fact that BMW has done this since day 1.
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  7. #7
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    Click here to enlarge Originally Posted by StinkyM Click here to enlarge
    They are whoring it more I agree. But, let's not be blind to the fact that BMW has done this since day 1.
    They didn't do it since day 1 and they are basically just selling M-badges now. The new M-sport models just highlight this. It's M-everything.

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    1 out of 1 members liked this post. Yes Reputation No
    Click here to enlarge Originally Posted by Sticky Click here to enlarge
    They didn't do it since day 1 and they are basically just selling M-badges now. The new M-sport models just highlight this. It's M-everything.
    Agreed, M is everywhere!

  9. #9
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    "Dang, dawg, you luv dat M so much, we put an M on yo luggage!"

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    Last edited by hifiguy@gaphix; 06-03-2013 at 07:31 PM. Reason: mispelled dog

  10. #10
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    Click here to enlarge Originally Posted by hifiguy@gaphix Click here to enlarge
    "Dang, dawg, you luv dat M so much, we put an M on yo luggage!"

    Click here to enlarge
    That's awesome!

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