• Audi says SUV's are now their top priority - Expansion with Q2 and Q8 SUV's possibly on the way, Lamborghini SUV likely as well

      Sport Utility Vehicles are now the biggest priority over at Audi? Well, that's exactly what Audi's technical chief Wolfgang Durheimer stated at the Shanghai car show. "SUVs are our biggest priority and an SUV bigger than the Q7 is one we could do. It would fit in our offerings. Bentley has shown what can be done with a car of this size. There is no limit at VW on market access or price strategy as long as you have a business case."



      Wow, he sure loves SUV's. He also intends to push for more of them in the VW Group, "I pushed for the Bentley SUV and I'm pushing for Audi to make something in this segment also. I could see Bentley and Audi both making SUVs, and Lamborghini also; in my job. I'm trying to encourage the Lamborghini SUV project to progress."

      So Durheimer is pushing for the Lamborghini SUV and also for the Bentley SUV. He also seems to want to use the Bentley platform for an SUV above the Q7 as in a luxurious Q8. A Q2 is also in the cards. Basically, SUV's for the VW Group from head to toe. A Q2 sounds great but is there a market for a Q8 when that is pushing into the Bentley market? Guess we will all find out soon enough.

      Source
      This article was originally published in forum thread: Audi says SUV's are now their top priority - Expansion with Q2 and Q8 SUV's possibly on the way, Lamborghini SUV likely as well started by Sticky View original post
      Comments 8 Comments
      1. whoosh's Avatar
        whoosh -
        Fine, as long as they don't water down the S and RS lines as a result.
      1. chrisisnapping's Avatar
        chrisisnapping -
        Click here to enlarge Originally Posted by whoosh Click here to enlarge
        Fine, as long as they don't water down the S and RS lines as a result.
        agreed. It would also be nice to see S-line SUVs, similar to what BMW does.
      1. idriveslo's Avatar
        idriveslo -
        BARF
      1. PianoProdigy's Avatar
        PianoProdigy -
        I'd be down for a GL63 competitor.
      1. Sticky's Avatar
        Sticky -
        Click here to enlarge Originally Posted by chrisisnapping Click here to enlarge
        agreed. It would also be nice to see S-line SUVs, similar to what BMW does.
        They do S-Line stuff for the SUV's now...
      1. Sticky's Avatar
        Sticky -
        Click here to enlarge Originally Posted by PianoProdigy Click here to enlarge
        I'd be down for a GL63 competitor.
        It would make sense in this instance.

        The GL63 is pretty badass.
      1. chrisisnapping's Avatar
        chrisisnapping -
        Click here to enlarge Originally Posted by Sticky Click here to enlarge
        They do S-Line stuff for the SUV's now...
        I was referring to actual S cars. Like a QS4 or Q4S or something, similar to what BMW does with the x6m. That was poor wording on my part.
      1. Sticky's Avatar
        Sticky -
        Click here to enlarge Originally Posted by chrisisnapping Click here to enlarge
        I was referring to actual S cars. Like a QS4 or Q4S or something, similar to what BMW does with the x6m. That was poor wording on my part.
        Q3rs and q5s...