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    • Yet another BMW loss? Motortrend picks the B8 Audi S4 over the F30 BMW 335i

      This is becoming a disturbing pattern although it sure is looking good for Audi. Just earlier this month Car and Driver picked the S6 over the new M5. Insideline also gave a scathing review of the new 640i GranCoupe. Now MotorTrend joins the fray picking the Audi S4 over the new 335i. The Audi significantly outperforms the 335i running 12's in the 1/4 mile stock with a 12.9@108.7. The 335i runs a 13.5@103.9. When is the last time BMW's direct competitor for an Audi model lagged this far behind? We all grew accustomed over the past couple decades to it being the reverse.

      It is not just the acceleration that is the issue, the braking performance of the BMW is very poor in comparison to the S4. 131 feet versus 108 to stop from 60? That is a rather large difference.

      Handling performance also was in the S4's favor pulling .91g's and a 25.6 seconds around their figure 8. The 335i took 26.7 seconds around the figure 8 managing .86g's. The all seasons no doubt hurt it a bit but this does not change the fact the Audi crushed it here by over a second.

      It isn't even the performance necessarily but the steering is muted on the 3 Series, it is more expensive than the Audi, gets worse fuel economy, and the electronics get in the way. MotorTrend says this is odd and to us it is almost like the twilight zone.

      BMW is falling off whether fans want to admit it or not. The new 328i raised the bar on the low end but in the mid-range of the lineup BMW is not innovating in the way they did when the 335i was first introduced. Perhaps the way to look at it is simply that Audi is getting much better. We wish BMW would get out of their slump already since changing over to the turbo motors. Clearly some of the magic is gone. The question is, will they get it back?



      This article was originally published in forum thread: Yet another BMW loss? Motortrend picks the B8 Audi S4 over the F30 BMW 335i started by Sticky View original post
      Comments 85 Comments
      1. Sorena's Avatar
        Sorena -
        OK brother. Let's agree to disagree. From what i figure Polish people say Miejmi Pivo in this moment. So Miejmi Pivo Click here to enlarge
      1. Sticky's Avatar
        Sticky -
        Click here to enlarge Originally Posted by Sorena Click here to enlarge
        OK brother. Let's agree to disagree. From what i figure Polish people say Miejmi Pivo in this moment. So Miejmi Pivo Click here to enlarge
        That's fine but I'm not agreeing to do that as I'm right. I'll have a beer though.
      1. tps7c's Avatar
        tps7c -
        Click here to enlarge Originally Posted by M3_WC Click here to enlarge
        That would be an interesting read.
        +1
      1. maxnix's Avatar
        maxnix -
        The Cinturato RFT on the 335i are geared towards comfort and silence, not performance.

        Yeah, the F30 is feared more towards luxurious accommodations and is a move upmarket. But in handling dynamics, it far out shines the AWD conversion of the FWD design of the Audi platform.

        Even Porsche will retain electric steering on its balls out 911 models. Hydraulic is too heavy and saps engine power too much. Learn to live with electric steering in new designs.
      1. Autobahn335i's Avatar
        Autobahn335i -
        Click here to enlarge Originally Posted by maxnix Click here to enlarge
        Yeah, the F30 is feared more towards luxurious accommodations and is a move upmarket.
        Well, that's what the 5 series used to be for. The 3 series always stood for sportyness, while still being decently comfortable. Now the 5 series has become so high-end, especially pricewise, BMW obviously needs to move towards luxury and comfort on the F30 series to avoid losing the "low end" customerbase of the traditional 5 series market. Those customers now turn towards the F30 instead of getting an Audi/Mercedes. So BMW economics work well but they obviously move away from the "enthusiast" and the "purist".

        One would think that the immense success of the 1M showed BMW how much these customers are worth and how much the driving experience matters to them! Sadly, only sales figures seem to be important nowadays when it comes to deciding on new models.